ZOGGS Fusion Air
For the Fusion Air campaign, I collaborated closely with the ZOGGS design team to create 3D visuals that highlight the brand’s signature air cushion technology. My role focused on translating the soft, spring-like feel of the air pockets within the goggle gasket into tactile, motion-driven animations.
Using soft body simulations along with fluid-inspired movement and particle detailing, I aimed to capture the sensation of lightweight comfort in a visual form. The result is a set of animated assets that bring the technical innovation of Fusion Air to life with clarity, texture and playful energy.
Motion Design, 3D Design, Animation
The second part of the campaign was inspired by the early 2010s 3D cinema trend, where visual elements were designed to extend beyond the screen and immerse the viewer. Here, the bubbles appear to move outward into the viewer’s space, reflecting the air flow within the goggle’s gasket and creating a sense of depth and motion.
